Website Content Writing Services
Want to take your business to the next level? Effective Web Content is one of the most essential elements of successful online marketing. Search Engine Optimized website copy is one of the best and most cost-effective ways to drive visitors to your website. Once there, your Website’s Content must convince them to stay. The Written Content on your website is the voice of your business online. The quality of your website’s copy will have a direct effect on the level of trust your potential clients will place in your services. Professional Website Content Writers can provide the following to significantly enhance your Internet Marketing Initiatives:
What to Look for in a Web Copywriter
Native English Speaker
When you’re working within a budget (and who isn’t these days), outsourcing your Web Design can be a great way to save money without sacrificing quality, if professionally managed. Unfortunately, the same is not true for outsourced Copywriting. In order to build the trust of both your consumers and search engines, you must utilize a native English speaker or someone who has a very strong command of the written language, specifically in the region you are trying to market. For instance, to market in the United States, you would need to look for someone who understands local culture, and is familiar with various nuances of the US English language. To market in the UK or Canada, you would look for someone familiar with the local terms, spelling and terminology in those countries. Virtually nothing puts off your potential customers more than unintelligible or error-ridden website copy. With so many specific conventions, only a native English speaker can capture the language’s many nuances in a way that feels natural. It may cost more to hire a native English speaker; but the significant ROI is more than worth the initial cost.
Experience in Online Advertising or Marketing
Advertising online is a unique endeavor. Online Marketers have mere seconds to make an impression on potential clients, lest they move on. Website Content Copywriters should know how to write for this new generation of consumers.
Knowledge of SEO
When writing for the web, it’s not enough to be a great writer. Website Content Writers should also have knowledge and Experience in SEO. At the very least, a Web Copywriter should understand the basics of keyword incorporation and on-page optimization like Meta and header tags. From compelling titles and informational sub-headings to succinct paragraphs and subtle calls to action, Professional Web Copywriters must engage their clients quickly while providing relevant information and be appealing to search engines. It’s a tall order best left to a professional. At Level9Solutions, we urge our customers to focus on their core business while we optimize their website content for search engine dominance. For all of our copywriting services we utilize only native English speakers and US college educated copywriters with years of SEO Experience and a proven track record of results.